Powering Offline’s vision for a curated founder community
Offline is a private, invite-only network connecting India’s leading tech innovators. We developed their Webflow website to reflect the exclusivity and sophistication of the community, showcasing curated pods, workshops, social events, and brand perks. The platform helps founders gain peer support, actionable insights, and meaningful connections in an environment that values intellectual honesty and legacy building.
- Instant site updates
- Everyone can build, not just designers
- Increase in conversion rates
We had a fantastic experience working with the Flowtrix team to create a private web-app for our exclusive members’ community of top tech entrepreneurs. The team has excellent problem-solving skills, a super collaborative attitude, and they are great at maintaining timelines.
Project goals
Offline needed a visually sophisticated and highly functional website that could clearly convey its exclusivity, membership benefits, and community-driven ethos.
Brand & Design
- Establish a premium, modern visual identity that reflects exclusivity and trust.
- Simplify storytelling around founder journeys and curated experiences.
- Highlight the prestige and high-impact nature of the membership.
Technical specifications
- Develop a scalable Webflow website that supports content growth and future updates.
- Integrate smooth interactions, animations, and modular layouts for an engaging user experience.
- Ensure responsiveness and fast performance across devices.
Our approach to the obstacles we faced
Exclusivity
Complex Information
Engagement
Scalability
Before & After
The impact we delivered for Offline
The Webflow site brings out a refined user experience while emphasizing the brand’s premium identity and founder-focused benefits. It now clearly communicates membership value, inspires engagement, and is built to scale with Offline’s growing community.
- 43% hike in organic traffic
- 56% hike in new memberships
- 40% decrease in bounce rate
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