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XML (Extensible Markup Language)
What is XML (Extensible Markup Language)?
XML is a foundational technical language, similar to HTML, but unlike HTML (which defines content structure for display), XML defines data structure for storage and transfer.
Why XML Matters in SEO and Integration?
While the modern web primarily uses JSON for real-time data, XML remains critical for specific infrastructure tasks.
- SEO: The XML Sitemap is a non-negotiable tool for SEO (Search Engine Optimization), ensuring Google can efficiently crawl and index all pages on the site.
- Legacy Integration: Older systems or certain industry standards still rely on XML for structured data exchange, necessitating its use in specialized Integration projects.
Example from Flowtrix Projects
Flowtrix ensures the technical integrity of every Webflow build by automatically generating and submitting a clean XML Sitemap to search engines. This crucial Technical SEO task guarantees all pages, including those with Dynamic Content from the CMS, are indexed correctly, which is vital for maximizing a client's SEO performance.
Categories:
Technical
Development
Related Terms:
Master Webflow.
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