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Header
What is Header?
The Header (or site-wide global navigation) is the most critical element for site orientation and often includes the primary means for a user to move between pages. A well-designed header ensures: brand identity, navigation menu, CTAs, and sticky navigation.
Why Headers Matter in UX and Conversion?
The header is present on every page, making its design crucial for both user experience and conversion goals.
- First Impression: Along with the Hero Section, it sets the stage for the entire site and reinforces Brand Identity.
- Accessibility: A clean, correctly coded header is essential for Website Accessibility and keyboard navigation.
- Conversion: Placing a high-contrast CTA (Call to Action) in the header is a primary driver of Conversion Rate.
Example from Flowtrix Projects
Flowtrix designs highly functional and visually polished Headers in Webflow, ensuring they are optimized for both desktop and Mobile Responsiveness. We typically implement a 'sticky' header with a high-contrast primary CTA and streamlined Navigation Menu, maximizing ease of use and driving a higher site-wide Conversion Rate.
Categories:
UI-UX
Design
Related Terms:
Master Webflow.
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